November 5, 2024
Whether you’re relatively new to freelancing writing or you’re a seasoned freelance writer, having client feedback can help you get more freelance writing jobs or content writing work.
Don’t believe me?
Probably not.
And while your potential clients might not be actively asking for freelancer client testimonials, it’s great to have them on display and have them ready if they ask.
Posting them on the pages of a freelance writing portfolio is a great place to host these client feedback quotes.
It’s not easy to ask for someone to write kind, glowing words about you and you’re work. I get it.
Lately, I decided to make it a habit in my freelance writing services business DKL Content Services Inc. to ask clients for feedback and testimonials.
I know, I know, you’re probably already cringing and thinking “I could never do that!”
But I challenge you to try it. I struggle with this a bit, too.
And just like freelance rate negotiation with how freelancers get paid and freelance article pitching, the more you do it, the easier it gets.
The less weird you feel making client testimonial requests.
This year, I added it to my calendar as a pop-up reminder on Wednesdays for the past few months but I probably only did it about three times.
If a client has given you repeat work and you consider them an ongoing client, consider asking for something you can use on your website or on LinkedIn.
Yes, my favorite social platform—LinkedIn for freelancers—has a tool that makes it easy for you to ask for a recommendation.
I’d suggest that if you go that route you email the client first to give them a heads-up and request that they are okay with this. It’s less jarring than seeing a request come through LinkedIn. And if they aren’t on the platform very often, they can miss it. Or, they won’t see it and you will fear they did and didn’t want to write you a recommendation and things can get awkward.
I sent this email to a B2B health SaaS client a few weeks ago:
Would you be open to writing a review or feedback copy about working with me that I can use on my site?
It’s one of my 2024 freelance goals to get more referral business and ask clients whom I enjoy working with for recommendations.
If you’d be up for it, I can send questions or you’re welcome to check out some other freelance client testimonials on my site for inspiration:
He didn’t need prompting or suggestions on what to write but if he did, I would have asked him to possibly include a mention of how I handled the difficult subject matter, how I met or beat my deadlines, our working relationship, and my writing skills.
(Feel free to steal this template to ask for freelance testimonial feedback for your emails to clients.)
Here’s what my client came back with:
Diana Kelly Levey is a writer’s writer. She brings a curiosity to projects that help turn briefs alive with more than just words, with ideas. Our relationship isn’t simply transactionally writer/editor as Levey goes beyond assignment with a determination to turn a piece in better than expected, even when you expect more from her.
It was a great testimonial for a freelancer. I thanked him and added it to my site.
I also will post it on my LinkedIn page. Feel free to browse other recommendations I received there for ideas on what to ask clients to share about you.
Remember to thank the client and ask if they’d like a recommendation on LinkedIn from you or if there’s anything else you can do to support them in their careers.
Tags: freelance, freelance rates, freelance writing, freelance writing tips, writing tips
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